DIGICEL DONATES TO ‘BREAST FRIENDS’

Friday, 8^th April 2011 – St. John’s, Antigua and Barbuda: Digicel Antigua and Barbuda today donated EC$5,500 to Breast Friends, a non-profit Breast Cancer Awareness and support organisation.

The donation is a result of a ten-week promotion from mid January, which saw EC$50 from every Samsung C3510 phone purchased being contributed towards a special Breast Friends fund. The presentation was made to Breast Friends President, Eunetta Bird, by Digicel General Manager, John Delves, for whom this charity hits close to home.

“I understand the need to support such an initiative as my mom is an eight-year cancer survivor, so it gives me great joy to assist in any way,” Mr. Delves said.

“I am taking this opportunity to appeal to everyone to educate themselves about the disease because, only with knowledge, will we be able to take preventative measures for both men and women to get checked regularly.”

Digicel’s cell phone promotion to raise funds for Breast Friends will continue as, according to Mr. Delves, the company will keep a selection of pink phones in stock, from which a portion of sales will go towards assisting Breast Friends in its fight against cancer.

Ms Bird expressed her gratitude for the donation: “We are extremely delighted for Digicel’s assistance, as over previous years there has been a lack of financial support for Breast Friends. This money will go towards printing of T-shirts and purchasing educational materials for our Pink Ribbon Walk on Saturday 7^th May which will help us to help others.”

Registration forms for this event are available at all Digicel stores in Antigua and Barbuda. Ms Bird further extended an invitation to everyone to support the Pink Ribbon Fun Walk taking place this Mother’s Day weekend.

ENDS

About Digicel

After nine and a half years of operation, Digicel Group Limited has 11.5 million customers across its 32 markets in the Caribbean, Central America and the Pacific. The company is renowned for delivering best value, best service and best network.

Digicel is the lead sponsor of Caribbean, Central American and Pacific sports teams, including the Special Olympics teams throughout these regions. Digicel sponsors the West Indies cricket team and is also the title sponsor of the Digicel Caribbean Cup. In the Pacific, Digicel is the proud sponsor of several national rugby teams and also sponsors the Vanuatu cricket team.

Digicel also runs a host of community-based initiatives across its markets and has set up Digicel Foundations in Jamaica, Haiti and Papua New Guinea which focus on educational, cultural and social development programmes.

In 2004, Digicel developed Digicel Rising Stars – an annual talent show to support aspiring young music artists in the Caribbean. The show has spanned the Eastern Caribbean, Haiti, Jamaica and Trinidad & Tobago ranking as one of the top-rated shows.

Digicel is incorporated in Bermuda and its markets comprise: Anguilla, Antigua & Barbuda, Aruba, Barbados, Bermuda, Bonaire, the British Virgin Islands, the Cayman Islands, Curacao, Dominica, El Salvador, Fiji, French Guiana, Grenada, Guadeloupe, Guyana, Haiti, Honduras, Jamaica, Martinique, Nauru, Panama, Papua New Guinea, Samoa, St Kitts & Nevis, St. Lucia, St. Vincent & the Grenadines, Suriname, Tonga, Trinidad & Tobago, Turks & Caicos and Vanuatu. Digicel also has coverage in St. Martin and St. Barts in the Caribbean.

Visit www.digicelgroup.com  for more information.