Digicel promotion gives customers the chance to win a trip-of-a-lifetime to the World Cup in June 2010

Friday 9th April 2010; St. John’s, Antigua: The promotion which launched on Friday offers Digicel prepaid and postpaid customers a chance to win a trip to South Africa for the 2010 World Cup when they top up by $15 or more, pay their bill in full and on time, buy a BlackBerry® smartphone or activate a BlackBerry® data package.

In addition, customers who buy any new phone from Digicel will receive a FIFA branded T-shirt or football.

This latest promotion comes only two days after the launch of April Text to Win promotion (a chance to win a Grocery Shopping Spree from Food Fantasies Super market) – the newest in a string of Digicel best value promotions and reinforces the company’s commitment to its customers in Antigua and Barbuda and to making sure that they enjoy the very best mobile experience around.

Digicel Antigua and Barbuda’s Head of Marketing, Troy Byrne, said; “We’re delighted to be giving back to our valued customers with this fantastic promotion.  The top prize is an all expense paid trip to South Africa for a lucky Digicel customer, and, with the purchase of any new phone, customers will receive a FIFA branded T-shirt or football.

As the official regional broadcast sponsor of the 2010 World Cup, we’re revving up for what is to be a very exciting football tournament and we’re making sure our customers are as excited as we are!”

The promotion will end on May 29th 2010.

ENDS

ABOUT DIGICEL GROUP

After eight years of operation, Digicel has 8.8 million customers across its Caribbean and Central American markets and is renowned for competitive rates, unbeatable coverage, superior customer care, a wide variety of products and services and state-of-the-art handsets. By offering innovative wireless services and community support, Digicel has become a leading brand in the Caribbean and has placed the region at the cutting-edge of wireless communications – the company is also a recent entrant to the Central American and Pacific markets.

Digicel is incorporated in Bermuda and now has operations in 32 markets world-wide. Its Caribbean and Central American markets comprise Anguilla, Antigua & Barbuda, Aruba, Barbados, Bermuda, Bonaire, the British Virgin Islands, the Cayman Islands, Curacao, Dominica, El Salvador, French Guiana, Grenada, Guadeloupe, Guyana, Haiti, Honduras, Jamaica, Martinique, Panama, St Kitts & Nevis, St. Lucia, St. Vincent & the Grenadines, Suriname, Trinidad & Tobago and Turks & Caicos. The Caribbean company also has coverage in St. Martin and St. Barths. Digicel Pacific comprises Fiji, Nauru, Papua New Guinea, Samoa, Tonga and Vanuatu.

In total, across its 32 markets, Digicel has 10.3 million subscribers.

Digicel is the lead sponsor of Caribbean and Central American sports teams, including the West Indies Cricket Team and Special Olympics teams throughout the region. Digicel is also title sponsor of the Digicel Caribbean Championships and the Copa de Naciones Digicel, which are the Caribbean and Central American qualifiers to the CONCACAF Gold Cup.

Visit www.digicelgroup.com for more information on Digicel.